Robotic process automation (RPA) is software that copies the steps a person takes in an interface: tapping buttons, typing text, scrolling and waiting for screens to load. It suits repetitive tasks that follow the same steps every time.
How RPA works on a phone
A workflow is a list of steps such as “open app”, “tap Upload”, “pick file”, “type caption”. You build it once, by recording or by assembling steps, and then run it on one or many phones, on demand or on a schedule.
Good and bad fits
- Good: publishing prepared content, routine checks, bulk profile updates.
- Bad: conversations, judgement calls, anything a platform’s rules do not allow to be automated.
Keep workflows maintained
Apps update their screens. Assign an owner to each workflow so someone notices and fixes it when a step stops working. You can start from ready-made automation templates.